<aside> 🎯 *Welcome 👋🏾

Here’s a bit about Me: ****I’m Theo, the Founder of Skyamo and creator of Growth Roadmaps.

My background: I’ve helped build and grow products used by millions of users. 11+ Years Marketing Experience. Early growth at Republic. Head of Growth at acasa (acquired). Growth Expert in Residence at Kings College, University of London. Ran training for Santander, Meta, Mayor of London. Mentor at Seedcamp*

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<aside> 🎯 With any strategy, you need to have goals. It is important to set clear targets that stretch you but are also achievable. Set your goals and then work as hard as you can to hit them.

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Examples

Objective: Increase Website Traffic

• Key Result (Input Goal): Publish 4 articles
• Key Result: (Output Goal):Grow blog traffic to 500 visits

Objective: Improve Onboarding

• Key Result (Input Goal): Test 4 new value propositions on Home Screen
• Key Result: (Output Goal): Reduce onboarding drop off by 5%

Objective: Drive more qualified leads

• Key Result (Input Goal): Create 3 new lead magnets
• Key Result: (Output Goal): Get 50 inbound leads

Part 1: Set Your Objectives and Key Results 📝

<aside> 🎯 Think about what you want to achieve. Then what are the tasks that you can do consistently to hit those goals.

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Objective #1: